EP #03 – Myke Näf (Founder, Doodle) – Swisspreneur




  • 00:45 – Starting Doodle at Technopark Zürich
  • 02:00 – Growing up on a Swiss farm
  • 02:50 – Getting the first computer
  • 04:41 – Making money as a teenager
  • 05:57 – Studying at the ETH Zürich
  • 09:12 – Myke’s rolemodels
  • 10:35 – Early days of Doodle and taking risks
  • 16:21 – Managing growth and culture at Doodle
  • 21:47 – How to hire engineers
  • 22:49 – Doodle user numbers
  • 23:43 – Doodle’s virality
  • 25:18 – How to manage a product backlog
  • 26:20 – Doodle’s advertising model
  • 27:35 – On launching early
  • 27:53 – Leaving Doodle
  • 31:28 – Doodle’s Black Tuesday story
  • 33:45 – Myke’s view on the Swiss startup ecosystem and how he gives back
  • 37:26 – Coaching seminar
  • 38:20 – Myke’s productivity tips



Myke Näf is the founder and former CEO of Doodle, the prominent event scheduler software. He sold the company for an undisclosed amount to Tamedia in 2014. Shortly after the acquisition he left Doodle and has become an active angel investor and startup mentor in Switzerland. He’s a Venture Partner at Cavalry Ventures, a Startup Mentor at Kickstart Accelerator, and serves on a number of different boards. He’s also a Partner at Swiss Life Lab, an incubator for Fintech, Insurtech and Propertytech. Myke holds a Masters degree in Computer Science from ETH Zurich and Executive Diploma from the University of St. Gallen (HSG).

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